Audience Profiling

For this post, I will be explaining my audience profile and the demographics and psychographics of what my artist will be relevant to. I have created a Powerpoint Presentation which basically underlines all of the relevant information in regards to my audience details and profiles.

Who are my target audience:
My primary target audience are teenagers aged 13-19. I will also be targeting both the male and female genders, simply because what my artist represents is suitable for both genders

The demographical information:

• The age of my audience will be teenagers aged 13-19
• The gender of my audience will be both male and female 
• The class of my audience will necessarily be relevant to all classes; however I feel that predominantly the higher class population may not be able to relate back to the struggle and the environment in which my artist lives within
• The geographical location of my music video will be London city. I feel that London is an iconic city which has urban environments which are an essential part of the narrative of my location

How will I target my audience?

I will target my audience by producing and directing my music video to be interactive and engaging towards my audience. I would like to make my audience relate back to the happenings of what will happen within my music video as I feel the narrative in which I will include, will be appropriate and likely to happen to my audience.

My artists interests are also rather common in what normal everyday 13-19 year olds like, for example most teenagers enjoy.

My Powerpoint Presentation: